AI, Metaverse and co-design for social innovation: an application protocol

Social innovation is a collaborative process that addresses complex problems through recombining resources, constructing networks, and adopting design tools. In this context, generative and conversational AI supports data analysis, knowledge synthesis and the production of operational toolkits. At the same time, the metaverse enables immersive, inclusive co-design spaces that overcome geographical and temporal barriers. The article analyses the potential of integrating artificial intelligence, the metaverse and co-design practices in social innovation. It discusses empirical experiences conducted in Milano and Palermo, developed in the OSMOSI action research project. It highlights opportunities and critical issues in the use of emerging technologies in urban regeneration and cultural innovation processes. It proposes an application protocol. This replicable protocol integrates digital tools and participatory methodologies, with implications for researchers, policy makers, and local actors.