The article starting from the concept of "relational tourism" (Ruisi, 2004) suggests the use of two matrices ("complementarity" and "compatibility") for a better selection of the partners of a network of tourist firms (i.e. hotel companies). Moreover, the article presents an example of best practice in relational tourism: the cous cous fest in San Vito Lo Capo (Sicily)
Ruisi, M. (2010). Into the development of relational tourism: opportunity and threats. In D. Trapani, G. Ruggieri (a cura di), 3rd IRT International scientific conference. Integrated relational Tourism territories and development in the Mediterranean area (pp. 1067-1074). Palermo : Gulotta editore.
Into the development of relational tourism: opportunity and threats
RUISI, Marcantonio
2010-01-01
Abstract
The article starting from the concept of "relational tourism" (Ruisi, 2004) suggests the use of two matrices ("complementarity" and "compatibility") for a better selection of the partners of a network of tourist firms (i.e. hotel companies). Moreover, the article presents an example of best practice in relational tourism: the cous cous fest in San Vito Lo Capo (Sicily)
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