The Seal on the Seventh Art: Bergman and the Fårö Island

Over the past two decades, the link between culture, economy and local development has been growing. Film-induced tourism is a phenomenon that has only recently been created, sometimes unintentionally, thanks to television programs or films that have expressed a growing bond between the narrated events and the land or environment. The aim of this paper is to examine the case of a movie tourism proposal relates to film productions out of date, although very important in the past. We discuss the relation between film-induced tourism and the work of Swedish director Ingmar Bergman, with specific reference to some of his films in his beloved island of Fårö.